PERLINDUNGAN HUKUM TERHADAP MEREK ATAS ACTION FOR PASSING OFF

Sri Ahyani

Abstract


Action for passing off is a form of plagiarism against a brand that has a business reputation that has been known to gain an advantage by doing pemboncengan as if the brand being marketed is the original brand, it is meant for consumers instantly interested. Cases like that, obviously can be detrimental to the owner of a registered trademark.

Keywords: Perlindungan Hukum – Merek – Passing Off.

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DOI: http://dx.doi.org/10.25072/jwy.v27i2.55

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